Automotive Retail Technology Expansion

Background

A Japanese mobility tech firm offering a dealer management platform sought to enter the UK automotive retail market. They aimed to adapt the product for country-level regulations and establish dealership partnerships.

Challenges

  • Varying country compliance requirements for management solutions
  • Limited brand recognition among UK dealerships
  • Need for rapid adoption in a saturated market

Our Approach

01

Collaborated to align platform features with United Kingdom dealer operations

02

Executed pilot rollouts in England and Ireland

03

Localized language settings and reporting features for each country

04

Devised a multi-phase expansion plan ensuring minimal downtime for dealerships

Key Results

• Onboarded 50 dealerships in the first 9 months
• Demonstrated a 25% reduction in administrative tasks at pilot dealerships
• Expanded to 3 additional states within 18 months